User First provides monthly education sessions on eye tracking and web analytics, minus the sales pitch. Workshop leader and UX advocate Leslie Chacon, founder of User First, will begin by explaining the technology of the equipment and methods of design, followed by the metrics and data that is delivered, plus a live demo with 1-2 volunteers from the audience.
A note from NYC UPA President Gloria Petron:
Leslie has assured me that neither she nor her colleagues wear lab coats, and that there are no electrodes involved at any time.
Space is limited to 30, and Pace is springing for coffee and doughnuts.
As an accomplished usability expert, Leslie has focused on exploring the value of eye tracking within qualitative and quantitative research studies. With this in mind, Leslie founded her own company, User First. As the principal of User First, Leslie is responsible for architecting the company’s integrated business intelligence and research offering which empowers companies to make decision based on customer insights and behavioral knowledge. Prior to forming User First, she served as a Business Intelligence and Market Research Analyst at Sony and consulted for various interactive agencies. She earned a bachelor's degree in market research from New Jersey University, and is working on her master's degree in cognitive psychology at San Diego State University.
ABOUT OUR HOST
Pace University is pleased to host this workshop, in the Seidenberg School of Computer Science and Information
163 William street 2nd Floor, RM 237
New York, NY 10038
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$15 for members, $5 for students, $25 for non-members
Deadlines, Transfers, & Policies
All registration activities are handled by our volunteers. Please be advised that on the day of the event, we'll do our best to accommodate late requests, but our primary focus will be on day-of-event logistics.
Regular registration closes at noon Friday February 18, 2011.
Requests for refunds for tickets purchased online will be honored until noon Friday February 18, 2011. Please send refund requests to RSVP@nycupa.org.
Tickets are transferable on or before noon Friday February 18, 2011 by sending a request to RSVP@nycupa.org.
Seating Capacity & Wait Lists
Seating capacity changes with every venue. If an event sells out beforehand, a wait list may be set up and managed by us on a discretionary basis. Signing up on the wait list does not guarantee a seat; we'll do our best to keep wait-listers informed about the status of available seating.
Registration for this event is online. If you choose to come to the event on a walk-in basis, please bring exact change and be advised that a seat is not guaranteed.
This event may be video-recorded. NYC UPA reserves the right to use any video footage and/or photography obtained during our events and networking activities on our website or any other community-sharing website, including but not restricted to Facebook, LinkedIn, Vimeo, YouTube, and Flickr in order to promote the visibility of our organization.